“Everything a doctor needs to be a step ahead in private practice.”

RWS provides an extensive range of services exclusively for surgeons, specialists and dentists in private practice. We have been in business for over 10 years. RWS are trusted industry professionals.

RWS is a sponsor of the Royal Australasian College of Surgeons Preparation for Practice Program nationally.

We present annually at the RACS Younger Fellows Conference throughout Australia. Currently we present on topics related to fitout, human resources, recruitment, and practice management.

We provide services to practitioners across Australia, servicing all metropolitan and rural locations.

We are committed to making your practice profitable, compliant and efficient.


RWS can help you to create or renovate your practice space from conception and design through to project completion, and ensure compliance standards are met on everything from the interior design, layouts and permits to the equipment and furniture.

In short, we provide everything a practice needs to operate professional medical rooms, appropriate to budget and patient demographic.

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We work with practices every day and understand the importance of staff members to the success of your practice.

We provide a comprehensive recruitment service with background checks, interviews and shortlisting to ensure the highest quality candidates are put forward. We can also provide training and induction and ongoing management of successful candidates thereafter.

We adhere to the government’s Fair Work workplace regulations and the National Employment Standards (NES) and can manage all of your industrial relations compliance documentation, employment contracts and legal obligations.

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Our primary focus is on referrer marketing and relationship management services; building and maintaining a long-lasting referral base for your practice.

We also provide brand development and marketing for medical practices, including graphic design, brochure writing, profiles, signage and event management. Our E-marketing services include blogs, newsletters, online listings and a range of social media engagement strategies. We build fully responsive websites with a clean and modern aesthetic. Combined with our copywriting service we can strategise for effective SEO, improve Google rankings and attract more traffic.

RWS adheres to Australian Health Practitioner Regulation Agency (AHPPRA) guidelines.

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The day-to-day operations of your practice can be improved with smarter process design and more effective business systems. We can provide a ‘health check’ for your practice, provide you with better reporting tools and give you more financial control. We can also advise you on risk management and provide the materials for business policies and procedures.

With a ‘Virtual Reception’ you can leave all of the communications and billing for your practice to us and lower your staff costs at the same time. We can scale with your business and offer hybrid services to meet your specific needs.

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Clients we’ve worked for:

Our Services Include:

  • Medical Fitouts

    RWS provides everything you need to achieve fantastic rooms – Rooms that suit you and your patient demographic. We cater for all size renovations and budgets. Typically we are engaged to refurbish a house, or to set up doctors within new commercial buildings. Some established practices will call on us to relocate them to new rooms or perhaps provide a fresh look to existing rooms. Whatever your need is, we can help.
    The following services are provided under the banner of Medical fitouts:
    Project Management – We cater for large and small renovations, new commercial sites, refurbishment of existing houses.
    Plans – Plans and designs ready for council/surveyor submission.
    Permits – Building, planning and signage permits applied for.
    Interior Design – Concept drawing and design, functional and efficient patient flow, all colours/products/fabrics, everything right through to your waiting room chairs!
    Medical Equipment – All medical and specialty equipment for your rooms.
    Design Products – All design products for your rooms – including waiting room chairs, office furniture, art, accessories, blinds, lighting and signage. All at prices less than recommended retail.
    Working Drawings – Concept drawing and design to ensure compliance and create functional, practical spaces.
  • Medical Marketing

    Marketing is one of the most sought after services of RWS. It is imperative that doctors have a solid marketing base so that they can be easily found and recognised as professional and approachable by patients and referrers alike. RWS provides a full range of marketing services to enable you to be promoted appropriately and ethically.
    Referrer Marketing – We contact your referrers, set up meetings/lunches, send out literature, build and maintain your referral base.
    Graphic Design – Your practice branding, brochures, profiles, signage design and stationery.
    Events – Information nights, launches, festive functions and opening parties.
    Websites – To suit all budgets, includes domain and hosting.
    E Marketing – Online practice newsletters and social media.
    Video Productions – Professional videos uploaded to your website of your practice and services.
    Photography – High quality, professional images of your practice and your team.
  • Virtual Practice Management

    Virtual Practice Management provides a host of essential services for your practice. Our Virtual Practice Management service entitles you to the following services:
    Processes and Procedures – We set in place efficient systems, then educate and train your staff. Do not pay for a full time practice manager when you do not need one. RWS’s virtual system is a better and more cost effective way to run your business.
    Operations Manual – A tailored manual for your business so if your staff leave, your practice remains protected.
    Risk Management – Practice health checks, minimising risk, being compliant.
    Practice Financials – Minimising fraud, efficient billing processes, practice performance indicators better reporting and improved financial control for your business.
    Bookkeeping – our accountancy work ensures you know the numbers of your business. We provide a full book keeping service so you are in control of how your practice is running. We liaise with your taxation accountants too ensure smooth, efficient processes.
    Marketing – RWS provides a full range of marketing services to enable you to be promoted appropriately and ethically.
    Human Resources – We can help manage your staff with contracts, training and documentation.
    Recruitment – We complete the full recruitment process on your behalf.
  • Human Resources

    Contracts and Compliance – We provide you with employment contracts relevant to the roles and awards of your staff. Contracts are personalised and ensure that other matters, uniquely relevant to your practice, are reflected in the employment contracts.
    Position Descriptions and Key Performance Indicators – We provide your staff with detailed position descriptions relevant to their role and award. We provide role descriptions for receptionists, medical typists, medical secretaries, practice managers, book keepers and practice nurses.
    Induction of new staff – We ensure your new staff members hit the ground running with a full induction.
    Policies and Procedures – We provide for your practice, all policies and procedures relevant to Human Resource management.
    Staff Management – We manage, motivate and direct your staff so you don’t have to. Co-ordinating and delivering staff meetings and training sessions.
    Staff Training – We provide professional development and training. We ensure your staff are appropriately trained in all human resources related topics.
    Performance Management and Termination – When staff performance is not to standard, RWS provides performance management. This ensures you are compliant and fair in the handling of such issues.
    Payroll and Entitlements – We manage all of your human resource requirements so that you are legally compliant.
  • Recruitment

    Our recruitment service ensures you achieve a fantastic practice team. We complete the full recruitment process for you. We know who you need. We only recruit for medical professionals and have a database of active candidates. We ensure that you meet all Industrial Relations obligations by offering a complete suite of human resource management to complement our recruitment services.
  • Sale/Lease

    We can assist you to lease or sell your rooms and provide a host of other related services.
    Additional services include:

    • distribution of your property’s information to our database
    • creation of mail outs
    • relevant advertising
    • signage
    • site photography.
  • Virtual Reception

    Virtual Reception takes the stress out of starting private practice. Benefit from a professional, experienced service without the high cost of wages!